Website design, page conversion is a tricky job. This is a continuous battle what is feasible and what is not feasible. This is an endless testing process, by measuring and making changes. One of the most difficult tasks is how to catch the attention and interest of the user.
Replication may be the most important part of the process, and it is still a very important support and appropriate design technology that can focus on your information. The advantage of it is that human behavior is predictable, and people like to repeat the visual pattern. People will also quickly find any pattern that has a good definition of interference. We can use this knowledge to attract their attention.
The question is, how do you ask your visitors to pick up the phone to consult you?
Every word and every action needs to pay attention to the behavior of the user. OK, before we go deep into the discussion, imagine your website. Let's think about how to cause concern. Even why do you need to draw attention to others? Why is it so difficult? What kinds of visual skills do you have to use?
The purpose of most websites is to attract target audience and to ask them to take action, and to register e-mail, social activities and purchase products. Of course, what you want people to take is usually the attraction of the first tourist. You can't invite people to your website and say "sign up for my email!"
The content of the website is to attract your target audience. It can be a good copy of the sales page, your blog articles, information charts, free e-books, your name. As we all know, it is difficult for a web site to get the attention of others and let them take action. The greater the expectation of a web site, the more difficult it is. Different types of user actions may also require different methods. For example, if you ask people to register your email communication for valuable free content, it's easier to pay them than to pay. This is to use a smaller commitment to call the user's action more directly. You can use pop-up or top banners to tell your website users.
However, this method is not applicable anywhere. You have to be prepared to ask whether they buy your product before you solve the visitor problem and build the benefits. This is why the call for user action should be more strategy.
First determine your visual mode
As I mentioned earlier, if you can't convince people to take action, then you can attract users to take action through your design. This gives us the main point of the whole article, that is, how to effectively break your visual pattern and get the attention of the visitor. Your website visual recognition is defined as typesetting, color, layout, and all user interface elements. All these combinations create a specific and repeatable visual pattern.
Printing, typesetting, UI
You want to create a consistent and positive user experience in reading your content. This should be your foundation. Now, consistency is the main point. The more visual patterns are consistent, the easier it is to put it in a more subtle and elegant way. Why do you want to break your beautiful design? Guide the visitor's eyes to your busy page to provide complete content. In other words, let the visitor notice that you need it.
Now, break your visual mode
In your design, it is easy to use contrast by emphasizing your phone action. I don't mean color contrast, comparison of size, boldness, even space or position. Some of the technical work is better for some people and may even affect another group of tourists. For example, your call for action can be placed in the contrast background and the headline font settings. In addition, you can add some extra space around to make a larger content / space contrast.
Using a contrastive design call operation
The use of space is a good way, you can not add more noise design. By creating more space, you are alone from the rest of the content. Separation and clear layout can quickly attract users' eyeballs.
Using the blank design to invoke the operation
If your design is set up in a grid layout, you can also break your grid. Layout grid is a common design tool. Now, all you need to know is that a grid is not just a vertical and horizontal line of an invisible network, it will determine your entire layout. With all your content elements along this line, you can create an organized and consistent design structure throughout the page. This helps create a visual pattern for your site layout in the building of the web site.
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