Website design after all is to be profitable, but how to profit, the choice of what kind of profit model, how to more efficient profit is placed in front of many problems, these problems are not in the site after consideration, but at the beginning of the site should be studied carefully. If you want to make a profit, you should first ask yourself whether you can create value for your users. Only by creating value for your customers can you have a better profit base, and you will eventually be recognized by your users. Then, how to choose the profit model before website development?
How to choose the profit model of website development website development present common profit model mainly in the following categories: advertising, service fees, electronic commerce, mobile value-added services, information content, games, education fees paid consulting, SNS community etc..
1, the online community and friends of NetEase, Sohu, Sina, Yahoo China and other portals have their own community dating column, the main profit pattern is their membership fees to VIP members, and to provide more high-quality, special services to VIP members, and the like China dating center specializing in online dating web site activities they can also, through the organization of activities under the line way to achieve the purpose of profit from membership fees to VIP members.
2, advertising is almost a portal and most of the survival of the web site magic weapon. Different websites can attract different advertisers according to the characteristics of their audience.
3, the mobile value-added service of mobile value-added services such as SMS, download. Portals, entertainment sites and ISP, which provides content services for text messaging, are the main beneficiaries.
4, service charges such charges applicable to portals and professional consulting website, the main charge fields: email, home space, rental services, content customization, online business consulting, etc..
5, e-commerce is mainly B2C (B means business, C means consumers), C2C, B2B, which B2B mainly selling membership fees, C2C mainly charge transaction intermediary fees, B2C can directly collect the corresponding profits.
6, the information content charging information content charging model has three kinds: news and information content package to other websites or media sales; users pay can browse website; users pay for database query.
7, in addition to the grand game of professional game company, NetEase, Sohu, Sina and other web portals have also launched their own online game products, even has been committed to the development of domestic software Kingsoft Corp also launched a variety of online game products. Online gaming revenues have become an important source of revenue for these Internet companies.
8, online consultation and education of all kinds of remote education website and all belong to this school. Since the profit model is a model, the operation process and means are very critical, which is more important than the content of the charges and the development of the website. The profitability of the site is affected in many ways, the most important of which is traffic. If the site to long-term sustained profitability, must be aware of their website if there is continuous flow and users, so this and your promotion will have a great relationship, if you mostly rely on SEO to flow, eat by the search engine, then the risk is very big, because the key word ranking if falling, then the income will obviously affected.
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