The website design, with the fierce market competition degree, indicates that small and medium-sized enterprises need to pay attention to their own brand image display in order to survive and develop in such market environment.So how do you make your product look more public?The most important thing is to have your own business website.The main design of the official website is to publicize the company, to supply the goods and service efficiency, in fact, it is like the traditional company brochure, which can bring more benefits to the enterprise.What are the specific forms of the subject nature of the design of the official website of the enterprise?
1. Product (service) query display website.
The core purpose of this kind of website is to promote the product (service), which is the product "display box" of the enterprise.The use of network multimedia technology, database storage query technology, 3 d display technology, cooperate with effective images and text, the enterprise product (service) fully show the old and new customers, make customer can comprehensive understand the products of the company.Compared with the product print search data, the website can create a more intuitive atmosphere and the appeal of the product, prompting merchants and consumers to purchase desire for products, thus promoting the sales of enterprises.
2. Brand promotion website.
This type of official website design emphasizes creative design, but is different from general graphic advertising design.The website USES the multimedia interactive technology, the dynamic webpage technology, cooperate the advertisement design, the enterprise brand plays the incisively and vividly on the Internet.This type of website design focuses on displaying enterprise CI, spreading brand culture and enhancing brand awareness.For a large number of enterprises, individual brands can be established independently, so that the marketing strategy can be unified with the website.
3. Foreign-related business websites.
It is the core goal of this kind of website to provide remote, timely and accurate service through the Internet.This website can realize channel distribution, terminal customer sales, partner management, online procurement, real-time online services, logistics management and after-sales service management, etc., it will further optimize the enterprise existing service system, to achieve company branch, the effective management of dealers, after-sale service, customers, accelerate enterprise information flow, cash flow, logistics operation efficiency, reduce business operating costs, for the enterprise to create additional revenue, reduce business costs.
4. Online shopping website.
In layman's terms, you can buy and sell goods online, and you can buy a business (B2B) or a consumer (B2C).In order to ensure that procurement of success, the class web site needs to have the product management, order management, order management, product recommendations, payment management, billing management, shipping management, membership management, and other basic system functionality.Complex goods sales, online 购物型 site also need to establish integral management system, VIP management system management system, customer service, communication, product sales analysis system and dealing with internal enters sells saves the (MIS, ERP) data import and export system, etc.This type of website can open up new marketing channels and expand the market. Meanwhile, it can also contact the most direct consumers and obtain first-hand product market feedback, which is conducive to market decision-making.
5. Enterprise portal comprehensive information website.
The official website design of this kind of website is the synthesis of all kinds of enterprise type website, it is the window that enterprise faces new and old customer, industry personage and whole society, it is one of the most common form at present.This kind of website designs the daily foreign work of the enterprise on the Internet, including marketing, technical support, after-sales service, material purchase, social public relations processing, etc.This kind of website covers a large number of work types, large amount of information and extensive access to the group, and the information update needs to be completed by multiple departments.Enterprise comprehensive portal information website is conducive to the comprehensive understanding of enterprises, but it is not conducive to highlighting specific work needs, and it is also not conducive to the presentation of key points.
6. Industry, association information gateway /B2B trading service website.
The official website design of this kind of website is the synthesis of all kinds of enterprise type website, it is the window that enterprise faces new and old customer, industry personage and whole society, it is one of the most common form at present.This kind of website designs the daily foreign work of the enterprise on the Internet, including marketing, technical support, after-sales service, material purchase, social public relations processing, etc.This kind of website covers a large number of work types, large amount of information and extensive access to the group, and the information update needs to be completed by multiple departments.Enterprise comprehensive portal information website is conducive to the comprehensive understanding of enterprises, but it is not conducive to highlighting specific work needs, and it is also not conducive to the presentation of key points.
7. Communication platform.
The system USES the Internet to link the production, sales, service and supply of the whole country, and change the traditional way of communication, such as telephone, fax and letter.You can create an unlimited number of personalized websites for users of different departments and different working types.Provide internal information release, management, classification, sharing and other functions, summarize various production, sales, financial and other data;Provide internal mail, file transfer, voice, video and other communication means.
8. Government portal information website.
Use of e-government network (or the government private network) and internal office network and establish internal information portal website, is for the convenience of office area outside of the relevant departments (or upper and lower body), exchange information, unified data processing, information sharing files.It mainly includes the following functions: providing multiple data source interfaces to realize data integration of business system;Unified user management, providing convenient and effective access and management system;It is convenient to establish the secondary website and department website;Implement complex information release management processes.
沒有留言:
張貼留言