What should we pay attention to at different stages of web design?

Now, as an important channel of website design business into the Internet, many enterprises are building their own websites, want their website talent shows itself in many websites, to promote their brand through the website, so as to obtain more resources and customers. So how can we build an excellent website? In the different stages of the construction of the website, what are the key points to be paid attention to?

Early: the overall framework of the web site should be contoured
Website design requires strong practical ability. When designing the outline of a website, a general business can refer to a case or a peer website provided by a website. Here we should remind the decision-makers of the construction of the enterprise website. For the outline of the website, we must have their own new ideas, and do not imitate and copy them. Because only in the Internet to create a unique website full of personality color is the most competitive, in a word, the website must be "original".
The website address is a special consideration, most of a good domain name has been registered "rice farming" and the first, for in this area do not want to spend extra corporate website, follow two principles in the domain of choice: one is as close as possible with their own brand, such as spelling the brand with the letter, some enterprises directly on the domain name. This is good, but if the domain name is too long, the experience is not so good. Another principle is that the domain name is as short as possible, the shorter the advantage of the domain name will be fully reflected in the future website optimization.
Mid-term: internal chain adjustment, navigation column, search optimization
The website probably has the outline, so it is necessary to work on the details. In general, at this time, most of the work site construction company to complete, and the enterprise responsible person only need to be "wrong" on it. For people who have no sense of Web site, it seems that there is no clue to how to "look for things" on the site. So, here are a few small details:
1. the adjustment of the chain in the website
The chain adjustment refers to the site of the internal links in the chain adjustment, adjustment, simple adjustment said links are to be connected to where, what is the link URL, are all pages have a link to this page? There is no death.
The adjustment of 2. navigation columns
Navigation column refers to the links between different pages, also known as breadcrumb navigation, linking home page, column center and content page. Users read and browse back and forth, so that website construction has a sense of hierarchy.
In the process of website construction, the navigation bar is often the first step to design the website. It is the sign of the website, and guides the customer to find the information and content needed faster. Of course, this effect is not all available in navigation columns, and it is possible to set up a navigation bar in a reasonable way.
Many people think that we should use a picture or FLASH technology in Web site navigation column content, because it will make people feel cool, but it will drag the page loading speed is not conducive to the user experience and hinder your search engine. So it is best to use text form for site navigation.
3. search engine optimization
What will happen if a website is not promoted? The result is that you spend more than ten thousand yuan to do the website without promotion, and a production cost is only a few hundred yuan. Compared with the website that has spent 10000 yuan promotion, you are the vase, and the family website is rocking Qian Shu.
Now the website marketing concept, in fact, in the search engine optimization efforts, fully consider the website search engine search habits in the process of construction, promote the optimization process in the future, save a lot of effort, is conducive to the rapid increase in the short term ranking website.
Later: content update, information management
Content updating plays an important role in the website promotion process. Continuous and stable quality updates will attract stable spiders to crawl. This will not only help the website's collection, but also have a great impact on the rankings.
To sum up, the enterprise construction website is not the most important, the important thing is to clear the purpose of building the website, which needs the function of the website to play. Then corresponding to these requirements to operate the website, let the website play an unexpected marketing force.