Company website design a problem that must be paid attention？

Website design is the facade of the company in the virtual network market, and it is also an indirect embodiment of product service quality. If a company's Web site is very rough, it is an indirect reflection of the impression that the company is careless, the working attitude is not strict and careful, and then the product or service is not good. With such psychological hints, it is difficult for customers to have enough motivation to take the initiative to contact and negotiate business. Therefore, we must pay attention to the following six problems when we build the company website.

1. No keyword analysis was carried out before the design of the website
If the company web page design does not properly analyze the key words, it will cause a lot of problems, such as the direction is not clear, the key word configuration is not reasonable, the ranking effect is poor and ROI low and so on, so we must first analyze the key words.
2. The company's website is designed to pursue the beauty of the website
Some websites only pursue beauty: atmosphere, good-looking and beautiful. In fact, these are not necessary for company website construction. Users like simple and clear pages, so as to bring a good visual experience.
Instead of using a large number of pictures and too much flash to make the site look more sophisticated, it will cause a large volume of pages and slow page loading, which greatly reduces the usability of the web site. Nor do you want to use pictures as links in navigation, which makes it difficult for search engines to identify web sites.
3. Lack of import links after the design of the web site
Many website construction optimization problems exist, check it is not difficult to find, many are due to the lack of import links. In the Internet, the relationship between web pages and web pages is established through links. If there is no link between the web and the outside world, there is no connection, it becomes an island type website, and the search engine can not know the existence of the website.
4. Direct copy of reference web site when web site design
In order to save money and labor, a lot of people are trying to use their moustache brows in the company website construction, and directly use the existing website program DEDEhome template. This new station will be very similar to the previous station, which will lead to a new ranking of the new station, and the old station will also be affected.
5. Frequently change the title of the web page when the web site is optimized
The company's website design search engine relies on title tags for segmentation and indexing, which is the core of the search engine rankings at the initial stage. Although it has developed rapidly from the technical point of view, the dependence on title is still a key point to improve the user experience. If the title is changed, the search is a key point. The engine will treat it as cheating, so be careful when changing title.
6. A large number of articles are collected during the operation of the website
Search engines do not give a good ranking of highly repetitive articles on the Internet. If a large collection of articles is included on the website, it will have a negative impact on the website. If the company website design, if there is no or only a few original substance, it will bring bad browsing experience to the users, and will leave a bad impression on the search engine, and bring difficulties for the search engine optimization.