First, keyword research and analysis
Second, domain name selection scheme
The keyword of website construction determines the choice of domain name, which reflects the weight of keyword domain name of website.If you want the company name to be a brand, choose a domain name that accurately reflects the company name.This is important for users to remember the site or to quickly enter the site twice.
Third, high quality original articles
When the company website design promotion optimizes the inside page, the keyword distribution is reasonable, optimizes the inside page article the flow rate to compare the duplicate hundreds of articles.The smaller the KB of the page, the better.-- especially the home page.Therefore, we need to optimize the images in the original article to speed up page loading.If a company's website loads slowly, it may lose visitors before they visit it.
Fourth, external website optimization and promotion brought traffic
Some publicity in the early stages still requires an unknown website.We can go to some famous BBS, blog, classifieds site for some promotion, as long as you work hard, traffic will certainly come, plus high quality class, you can keep visitors.
In addition, whether the website traffic is stable enough is related to the novelty of the website as well as whether the promotion is in place.A dynamic website must be constantly updated to ensure its healthy development.Many websites have no questions, no optimization, no promotion, no traffic after they set up their websites.Healthy websites must ensure that advanced technologies and content are constantly updated.It must have a unique function to attract customers' attention, and the theme should be novel so that the site can be optimized and promoted to be invincible.Here are eight ways to build external links for company website developers:
Method 1. Third-party blog platform
Blog links are the most common way for everyone.This is a third-party blogging platform.However, since the search engine has now given much less weight to off-link blogs, if you want to leave the chain via blogs, you must first increase the weight of your blog, the effect will be obvious.At the beginning of the blog, we didn't need to bring links.We can increase the time for a while, maintain a good update frequency, wait a month or two for the weight of the blog, and then send the link.Not too many links.Sina, baidu space, sohu, the end of the world, netease, and news, enterprise blog is a relatively good third-party blog platform.From the effect of my own blog, baidu including baidu space and sina blog better than other platforms.Baidu space is basically the second.
Method 2. Exchange links
The company's website design and promotion of friendship link communication here two points to note: website relevance and high quality website.If you are a webmaster's website, you can find a website to exchange friends with the webmaster.For example, A5 is a good link object.Don't look for websites that sell down coats in exchange.It is invalid and must be relevant to your website.At the same time, the high quality and weight of the friendship chain is also the important basis for selecting the exchange objects.
Method 3, BBS and signature post
I believe every webmaster knows how to use BBS signatures to make external links.We have to look at BBS when we choose BBS."The relevance of the site is low, the weight of the site is low, the popularity of BBS is low, and daily posts are high.Not many, not many pages."Because only in BBS with these points will the search engine see the signed post as the most effective external link.Some people think I have a lot of themes to release, so you can grab more sofas.As long as our posts are not advertising content, the posts are generally not deleted, so external links in BBS can also be viewed as relatively persistent and stable links.
Method 4. Soft text publishing with links
The promotion of soft text has become the most effective method of company website construction and promotion recognized by the webmaster.We can publish soft papers to some large industry websites and news websites.When reprinting the article, we add an external link.The soft text outside the chain is also a mutually beneficial cooperation model.Through soft text, the industry website gets original content, the weight increases, the website administrator also obtains the external link, and the traffic popularization increases.
Method 5. Confidential information submission
The site has many confidential information sites, high weight.The classified information website is mainly to add enterprise information and product and service information outside the chain, which is relatively easy to realize and the recording effect is very good!Information posted on confidential information websites is best chosen for matching content, so it is not easy to delete.To carry out external links through confidential information websites, it is necessary to collect and sort out some confidential information websites that can send links, because some platforms cannot keep the link address.
Method 6. Network collection
Web choice is an online bookmark that we can submit to a collection site and an online RSS reading site.For example, baidu collection, yahoo collection, Sinavivi, Google bookmarks, digging, QQ bookmarks, catching shrimp, fresh fruit, etc. are all good resources.The network extracts scattered information resources from the network for purposeful aggregation and then displays them.Users who use them can bring good traffic to your site and are a good way to build external links.
Method 7. Question and answer platform
The question and answer platform of company website construction and promotion is also a good external link method.Some of the better q&a platforms are mainly baidu.Search and search, sina and yahoo's knowledge hall, among others, have many industry-based q&a platforms.Let baidu know that when you do the above link day not too many, and do not directly use the home page link.Instead, note the use of links to internal pages.Link does not take casually, lest the domain name enter baidu blacklist, resulting in a period of time can not bring links.You should think from the questioner's point of view, from the point of view of helping others, and finally, you can leave your URL in the resources, which is easy to pass through.
Method 8. Pay for the purchase link
Paying for links is easy and optimizing your site is good.There is a saying that money can solve the problem is not a big problem.The consideration of purchasing links depends on the quality of the content of other websites, the number of exported links, and whether the linked websites are regular.However, the stability of the purchase link is not good, and this must be clearly considered.
The construction of external links has become a topic frequently discussed in SEO optimization of websites.By constructing external links, we can improve the ranking of key words on the website and enhance the weight of the website.This is an indispensable step in website optimization and promotion.
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