While analysts, investors and pundits have predicted that the trend will reduce the demand for rental data center space, these views do not take into account the potential future demand from wider Internet of things adoption.Nor do they take into account the need for hybrid data center space, nor the trend of not all workloads now moving to the cloud, for many reasons.
Future opportunities
As the report makes clear, the data center demand outlook is not entirely negative.The following seven major findings will drive current and future demand for rental data center space and how they will affect multi-tenant data center (MTDC) providers.
Continuous cloud adoption
In less than a decade, cloud computing has moved from the edge of the market to the mainstream. With the widespread adoption of cloud computing, companies have been shifting IT from internal data centers to external hosting, hosting private clouds, and public cloud environments.While each enterprise on average retains 40 percent of its workload in internally deployed data centers, and up to 36 percent in non-cloud environments, most respondents plan to increase their use of private and public clouds over the next two years.
The development of the Internet of things will further drive demand for data centers
Iot adoption was widespread among the 700 respondents surveyed, with only a tiny 2% of respondents saying they were not involved in any iot projects.It is clear that enterprise applications are still in the early stages of the iot maturity curve, with about two-thirds (64%) of respondents saying that their current iot activity phase is defined as "" in testing or planning" ".
Iot projects often require multiple locations for data analysis and storage.These include: endpoint devices with integrated computing/storage, intelligent gateway devices, nearby devices that perform local computing, internal deployment data centers, hosting facilities, hosting web sites, and the presence point location of network providers.
Not only do various hosting destinations exist for data analysis and storage, many deployments may end up storing, integrating, and moving data in a combination of public clouds and other commercial facilities, including hosting sites and/or network providers.
The promise of expanding the Internet of things
Respondents said that while most businesses are now in the early stages of iot projects, a significant amount of IT capacity is currently used for iot.Surprisingly, 54% of respondents said that between 26% and 75% of their current IT business support iot plans.Looking ahead to the next two years, 73 percent of respondents said they expect as much as three quarters (75 percent) of their data center and cloud computing capacity to be used to support iot plans.
Analysis workloads that drive computational requirements
In addition to the cloud computing that allows the iot process data storage, it also allows the processing of iot data, which is another great opportunity for data center providers.The public cloud is currently the most popular cloud platform (39%) for analyzing iot generated data, but it is by no means the only cloud platform.In fact, data processing is allocated between the hosting facilities (30%), attached to the local computing devices of the data generator (30%), in the network operator infrastructure (31%), and in the internal data center (35%).
Workload and provider
The nature of iot workloads also affects the location of iot data storage and processing.Slightly less than half (48%) mentioned that quality control/tracking systems are most likely to be processed near the data source.To meet this requirement, the micromodular data center is likely to become more prominent in addition to the relatively close multi-tenant data center (MTDC).
An undecided opportunity
For multi-tenant and micro-modular data center providers, undefined organizations in iot infrastructure represent market opportunities.
A quarter of respondents said public cloud providers were the top choice for iot storage and processing for infrastructure providers.There are fairly balanced differences between public clouds, with some respondents also choosing public clouds, private clouds and collocated data centers (21 percent).In addition, 28 percent of respondents chose services provided by network operators (14 percent) or hosted service providers (14 percent).
At the edge of the fog calculation
The OpenFog alliance defines fog computing as "a system-level architecture that allocates computing, storage, control, and network resources and services anywhere in the continuum from cloud computing to the Internet of things."
Of those respondents, there were some very early adopters, with up to 45 percent saying they were "" familiar" "or" "very familiar" "with the OpenFog alliance.The main market driver of fog computing is real-time analysis of data streams, which was chosen by more than a quarter (26 per cent) of respondents, followed by lower network return trip costs (24 per cent) and improved application reliability (21 per cent).
The key points
Based on these premises, the survey report further identified eight key points for multi-tenant data center (MTDC) providers:
(1) streamlining public cloud use or making it safer for hosted services and private cloud options are becoming increasingly important for customers.
(2) as demand for off-site deployments grows, multi-tenant data center (MTDC) providers with interconnected or hosted services will benefit greatly.
(3) hosting providers and telecom operators are in a unique position to address the specific challenges of public cloud.
(4) iot is an opportunity that data center capacity service providers should not ignore.
(5) the emergence of the Internet of things has created a new battlefield for computing power positioning.
(6) the Internet of things will bring applications and workloads that require near real-time response (low latency), which determines that computing capacity may be closer to the edge of the network or devices to minimize transmission delay impact.
(7) fog computing/edge computing market will bring important cooperation opportunities.
(8) marketing focuses on disseminating data center services that support critical fog computing/edge computing.
In addition to these key points, data center providers should also pay special attention to vertical industries and iot support in the countries/regions with the highest proportion in the mature planning stage.For example, the study found that Italy has the highest percentage of external organizations using cloud computing (67 percent), while China is most active in using web hosting as an iot data storage environment in the coming year.The biggest shift related to iot data storage is away from enterprise-owned data center facilities.While 71 per cent of the companies surveyed now store iot data internally, that number is expected to fall to 27 per cent in a year.
If one thing is clear, developments in cloud computing and the Internet of things will have a significant impact on data center demand.If data center providers are open to the opportunities these emerging technologies offer and the demand-driven power of renting data center space, it will enable them to enter new markets and stay ahead of the competition.
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