What is the purpose of enterprise website construction?

In website design, we must first understand the purpose of enterprise construction website, can be twice the result with half the effort, so that the completion of the site can play its due function, to achieve the desired results, rather than a decorative vase.

Enterprise website construction usually has the following purposes:
1. publish the company and product service information on the website to reach the exposure effect
2., the implementation of e-commerce on the website, the sale of enterprise goods and services, innovative marketing channels and profitable
3., through online interaction mechanisms, such as instant messaging, blogs, message boards, discussion areas, electronic newspapers, etc., and visitors to achieve interactive purposes
4. collect customers for our products and services, as to improve products and services after the development of new products or reference
5., as a marketing tool, with enterprise marketing strategy, used for search engine optimization, click on advertising, or with social media or other direct marketing methods to promote the company's product services
6. provide customer service and support
7. as a platform for technical communication, experience and academic sharing
8., as an online public relations, to promote corporate image
The purpose of enterprise website construction may be one of these, or contains several of them. However, the purpose of building different websites means that web sites need to add some functions and web design elements when designing web pages. For example, when you build a website to promote your corporate image as an online public relation, then you need to consider building a corporate blog. If you build a website to implement e-commerce on your website and sell enterprise goods and services, then you need to consider adding a shopping cart system and building an online store. If you build a website, is to cooperate with the marketing strategy of the company, as a marketing tool, then you need to consider the availability of search engine optimization factors SEO and users in the website design, building a search engine friendly web site.
In a word, the more you believe, website production cost and time will be higher, so must follow web site on-line, the budget period, enterprises need to expand the measure after day.